
“Advocating for those who work in acres, not hours”

Who are we?
ABAC’s Agricultural Communicators of Tomorrow (ACT) club is dedicated to empowering the next generation of agricultural communicators. Through industry networking, professional development, and hands-on experiences, ACT provides members with the tools and connections needed to succeed in the evolving world of agricultural communication. The club fosters leadership, collaboration, and a passion for promoting agriculture through effective storytelling and media.
National ACT
Mission
The Agricultural Communicators of Tomorrow (ACT) empowers collegiate students to excel in agricultural communications by providing professional development, hands-on experience, and networking opportunities. We connect academia, industry, and the public to prepare the next class of agricultural communicators.
Vision
Our vision is to be the leading collegiate organization in developing and strengthening agricultural communications students through professional growth opportunities and educational programs. We aim to inspire a future where innovative storytelling and strategic communications drive the growth and sustainability of the agricultural industry.

Frequently Asked Questions
What is ACT?
We are a national collegiate organization dedicated to helping students develop skills in agricultural communications. Offering professional development, networking, contests like Critique & Contest, scholarships, and opportunities to attend industry events like the Ag Media Summit and their national Professional Development Conference (PDC).
Can any major attend meetings?
Yes! ABAC’s Agricultural Communicators of Tomorrow (ACT) is open to all students, no matter their major. Whether you’re studying ag communication, business, education, or something else entirely, if you’re interested in agriculture, media, or public relations, you’re welcome to join. ACT is a great way to gain experience, build your skills, and connect with others who share your passion for telling agriculture’s story.
What is Critique and Contest?
Critique & Contest is ACT’s national competition where members submit their best work in categories like writing, photography, media, design, and more. These submissions are carefully evaluated and judged by experienced industry professionals and fellow students from across the country. The competition offers valuable feedback, helps students improve their skills, and provides opportunities to earn recognition and awards at both regional and national levels.
Submitting a Critique and Contest?
Got questions?
Feel free to reach out.

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